AI-powered sales training

Master sales
with AVA AI

The most powerful AI role-play trainer for business loan professionals. Practice real scenarios, get coached in real time.

▶ See it live

// Limited launch · book a slot

35%
higher close rates
50%
faster ramp time
500+
BLO teams
tryava.ai · live training
Live call
Hard mode · Warm lead
🎙TALK TO AVA00:56
AvaI already work with three lenders. Why would I switch?
YouTotally fair — what's the one thing they're slow on?
AvaFunding speed, honestly. It drags.
Real-time coaching score8.4/10
Why AVA

Why the best sales teams train with AI

Whether you're onboarding new reps or pushing top performers further — AI-powered training gives your entire team an unfair advantage.

Practice without risk

Every call with a real prospect is high stakes. With Ava, reps fail safely, learn fast, and walk into live calls already sharp.

Built for the entire deal cycle

From cold outreach to closing — every scenario, every objection, every difficulty level your reps will face in the field.

Measurable improvement

No more guessing who's ready. AI-powered scoring shows exactly where each rep stands and what to work on next.

01 · Inside the product

The dashboard your managers will live in

Active sessions, team metrics, AI processing, training trends, top performers — every signal your sales leaders need, in one calm overview.

app.tryava.ai / dashboard

Admin Dashboard

Monitor your team's performance and usage
Last 7 days ▾Ultra Plan
Active Now
3
users training
Sessions
142
↑ 12 today
Team Members
14/50
seats used
Team Avg Score
7.2/10
↑ +0.4 vs prev
Training Min
532
last 7 days
AI Processing
Transcribing0 active
Analyzing0 active
Queued0 pending
● No analyses in progress
AI Analysis Summary
Analyzed32 sessions
Skipped (incomplete)110
● All analyses successful
📈 Training Sessions
Daily sessions over the selected period
60300MonTueWedThuFriSun
📊 Usage Trend
Minutes used per day
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Team Activity
Most active reps this week
OBOwen Bennett27 sessions
LCLiam Cole22 sessions
MRMarcus Reed19 sessions
APAdrian Park14 sessions
Top Performers
Highest scores · last 7 days
Daniel V.
9.2
Qualification
Liam C.
8.7
Qualification
Marcus R.
8.4
Communication
02 · The training experience

Live calls, live coaching, live transcript

Pick a scenario and a difficulty. Click talk. Ava picks up like a real prospect — while a real-time coach watches every word and the transcript scrolls beside you.

app.tryava.ai / training

Sales Training

Practice your pitch with Ava, your AI sales coach
Start Training
Training modeStandard Mode
CLICK TO END CALL
1
This week
8.4/10
Avg score
Live Coaching
⏱ 00:43
0
Questions
2%
You Talking
Talk BalanceListening well
2
Words
slow
Pace
💡 Coaching tipShare more insights to build credibility — Ava is waiting for a discovery question.
✓ Going wellStrong opener · prospect engaged · pace measured.
Messages exchanged2
Live Transcript
00:43
🔊 Auto-scroll
Your scenario · Cold lead · NormalYou are about to call Linda Carter. She owns Urban Goods, a retail store selling home goods. In business for 11 years, doing ~$25,000/month.
Ava · 7:01 PM
Hey Steven, I'm Ava, your AI voice training partner. What type of lead do you want to practice — cold lead, warm lead, follow-up with a hot lead, or gatekeeper scenario?
You · 7:01 PM
Cold lead.
Ava · 7:01 PM
Nice, a cold lead it is. What difficulty do you want to train on — easy, normal, or hard?
You · 7:01 PM
Normal.
Ava · 7:02 PM
Alright. Going live in 3, 2, 1…
Ava is talkingListen carefully
03 · After-call coaching

The breakdown lands the second you hang up

Every call gets a full Training Analysis — overall score, scenario, difficulty, narrated summary, key insights, and actionable areas to improve. No waiting, no manual review.

📋 Training Analysis Generated instantly
⭐ Overall Score
7/10
Good progress
⏱ Duration
12:02
vs 8 min avg
▦ Scenario
Cold Lead
first contact
▲ Difficulty
Easy
friendly & receptive
3:48 / 12:02

Call Summary

The rep made a cold call to Mark, introduced Ridge Capital, and initially stumbled with a confusing opener before differentiating their loan-style working capital from expensive cash advances. Mark was receptive but not actively searching; he shared business context after rapport built around steady growth and hard work. Mark revealed a likely $100K need for equipment and upgrades, his direct question asking about rates/terms. The rep qualified well — 11 years in business, ~$150K monthly revenue, immediate funding need, one small bank loan, ~700 credit score — and collected email/jym phone. Resistance about rates was handled by requesting the application and bank statements and promising underwriting review.

Communication
6/10
Objection
4/10
Qualification
4/10
Rapport
5/10
Improvement
3
Key Insights
01

Strong qualification. The rep gathered foundational data: time in business (~11 years), monthly revenue (~$150K), intended use of funds, prior funding, credit score (~700), and contact info.

02

Clean differentiation. Pivoted from "cash advances" framing to loan-style working capital — a credible repositioning Mark responded to.

03

Rapport via concrete questions. "How long have you been in business?" landed naturally and opened the conversation.

Areas to Improve
01

Tighten the opener. "Stop. They got it 22 hours" created confusion. Lead with a one-line value statement, then the permission ask.

02

Anchor rates with a range. When Mark asked about rates, give a concrete factor-rate range for the loan term and qualifications — vague language reduces credibility.

03

Close to next step on the call. Don't end on "I'll send you a few things" — calendar the follow-up and confirm the funding need explicitly.

04 · Audio analytics

Every call, broken down to the syllable

Voice dynamics, sentiment trajectory, speech patterns, training progress. The kind of audio dissection a human coach can't humanly do for every rep, every call.

⚡ Energy
7/10
💪 Confidence
6/10
⇄ Talk Ratio
76%
💬 Filler Words
14
♪ Flow
6/10
✓ Closing
7/10
Voice Dynamics Dashboard
Energy, pace, volume & interruptions analysis
Energy 7/10
10500s60s120s180s240s
Speaking Pace
FAST
Volume min45 dB
Volume max85 dB
Interruptions0
Sentiment & Emotion Analysis
Emotional tone & sentiment flow throughout the call
stable
1005000:001:152:303:454:35
Positive19%
Neutral77%
Negative3%
+40Positive
💬 Speech Patterns Matrix
Filler words, monologues, pauses, rhythm
150 wpm avg
Filler words intensity
well×4
okay×3
so×6
now×2
alright×3
LOWHIGH
Monologue duration
You · 38s
Ava · 12s
Min rate
120 wpm
Avg rate
150 wpm
Pause
15s
📈 Training Progress
Track improvement across sessions
5 recent sessions
10630Session 1Session 2Session 3Session 4Session 5
OverallEnergyConfidenceFlow
05 · AI insights

Four dimensions of AI-graded mastery

Sales execution. Communication. Emotional intelligence. Coaching focus. Four lenses on every rep's performance — each tracked, scored, and trended over time.

Sales Execution Metrics
Performance across key sales stages
vs target
10850Target4Opening4Value7Closing6Flow
Needs Work (0-4)Good (5-7)Excellent (8-10)
🎙 Speech Mastery Analysis
Speaking patterns, pacing, conversation flow
Talk time
76%
You · 76%Prospect · 24%
Speaking pace timeline (wpm)
150 optimal0s120s270s
14
Filler Words
work on reducing
38s
Monologue
balanced
0
Interruptions
respectful
8/10
Flow Score
quality
🧠 Emotional Intelligence Radar
6-dimensional emotional intelligence assessment
5/10Developing
EMPATHYTRUSTAWARENESSADAPTABILITYENTHUSIASMCONFIDENCE
Understanding & Relating4/10
Trust Building4/10
Emotional Awareness4/10
Adaptability4/10
Enthusiasm7/10
Confidence6/10
🎯 Weekly Goals Progress
Track your improvement goals for this week
Master permission-based cold open0%
Target: Deliver the opening without the prospect asking "how did you get my number?" in at least 3 of 5 practice calls.
○ 2 exercises● Active
Confident rates & terms response0%
Target: Provide a ballpark range with qualifier in pricing questions without deflecting in 4 of 5 role-play scenarios.
○ 2 exercises● Active
Tighten call structure & clarity0%
Target: End every simulated call where the prospect doesn't say "you lost me" or ask for clarification on what the product is.
○ 2 exercises● Active
06 · Team performance

Lead, rank, and coach your whole team

Top performers podium, full rankings, weekly activity intensity, and one-click drill-down on any rep — Admins, Managers, and Users, all in one place.

Liam Cole
6.0
Avg score
Qualification
4 sessions
Daniel Vega
6.0
Avg score
Qualification
1 session
Marcus Reed
5.8
Avg score
Communication
5 sessions
Team RankingsComplete team performance metrics & improvement areas
RankNameScoreSessionsTop SkillFocus AreaPerformance
♛ 1DVDaniel Vega6.0/101QualificationRapport
improving
♛ 2LCLiam Cole6.0/104QualificationObjection Handling
improving
♛ 3MRMarcus Reed5.8/105CommunicationRapport
developing
4NFNoah Foster3.0/101ObjectionRapport
developing
5EBEthan Brooks2.0/101CommunicationRapport
developing
Team Activity Pattern
Training intensity over the last 7 days
12 active reps
Tue
Wed
Thu
Fri
Sat
Sun
Mon
Mason Hall
Adrian Park
Caleb Stone
Owen Bennett
Noah Foster
Logan Pierce
Daniel Vega
Ethan Brooks
Marcus Reed
Liam Cole
Jacob Reyes
Steven Edisis
Less
More
MR

Marcus Reed

User · Active
★ Avg Score
5.8/10
Last 30 days
☎ Sessions
71
71 this week
⏱ Training Time
5h 24m
Last 30 days
◉ Status
Active
~ 6 hours ago
Score History · last 5 sessions
Mar 19Mar 20Mar 22Mar 24Mar 25
Loved by sales leaders

Teams that train with Ava, win

"Increased our MCA close rate by 35% in 3 months. The realistic scenarios transformed how we train."

SMSarah MartinezSales Director

"My team loves the gamification. Training is finally fun — and call quality is up 40%."

MDMike DavidsonBLO Owner

"The objection-handling scenarios are incredibly realistic. Like a sales coach available 24/7."

JKJennifer KimSenior Broker

"Ava helped us standardize across 3 offices. New hires are productive 50% faster."

RCRobert ChenVP Sales

"Real-time transcription and feedback are game-changers. Reps see exactly where to improve."

LTLisa ThompsonTeam Lead

"ROI was clear within the first month. Average deal size up 25% as reps got more confident."

DWDavid WilliamsCEO

"Increased our MCA close rate by 35% in 3 months. The realistic scenarios transformed how we train."

SMSarah MartinezSales Director

"My team loves the gamification. Training is finally fun — and call quality is up 40%."

MDMike DavidsonBLO Owner

"The objection-handling scenarios are incredibly realistic. Like a sales coach available 24/7."

JKJennifer KimSenior Broker

"Ava helped us standardize across 3 offices. New hires are productive 50% faster."

RCRobert ChenVP Sales

"Real-time transcription and feedback are game-changers. Reps see exactly where to improve."

LTLisa ThompsonTeam Lead

"ROI was clear within the first month. Average deal size up 25% as reps got more confident."

DWDavid WilliamsCEO
Pricing

Choose your team's training plan

Every plan includes unlimited scenarios, real-time feedback, and team tracking. Monthly or annual — annual saves up to 30%.

Starter

$697/mo
billed monthly
$0.29 / min · billed per second
One-time setup$997includes
onboarding
  • Standard mode training
  • Live voice calls with Ava
  • Real-time live coaching
  • Live transcript
  • Instant AI call summary
  • 5-category scoring per call
  • Team leaderboard
  • Activity heatmap
  • Up to 5 seats
Most popular

Pro

$1,097/mo
billed monthly
$0.23 / min · billed per second
One-time setup$1,497includes
onboarding
  • Everything in Starter
  • Impossible mode training
  • Audio analytics
  • Voice Dynamics Dashboard
  • Sentiment & emotion analysis
  • Speech Patterns Matrix
  • Training progress over time
  • Team performance & rankings
  • Up to 15 seats

Ultra

$2,297/mo
billed monthly
$0.19 / min · billed per second
One-time setup$2,497includes
onboarding
  • Everything in Pro
  • AI Insights
  • Sales execution metrics
  • Speech mastery analysis
  • Emotional intelligence radar
  • Weekly goals progress
  • Per-member drill-down
  • Priority support
  • Up to 30 seats
Custom

Enterprise

Let's talk
tailored to your team
custom per-minute rate
Setup & onboardingCustomwhite-glove
onboarding
  • Everything in Ultra
  • 50+ seats (custom count)
  • Negotiated per-minute rate
  • Admin, Manager, User tiers
  • Dedicated success manager
  • SSO & advanced security
  • API access
  • Custom integrations
  • Onboarding & training included
FAQ

Frequently asked questions

Everything you need to know about training with Ava.

What is Ava and how does it work?+
Ava is an AI-powered voice training platform built specifically for business loan origination (BLO) sales teams. You talk to Ava like you would a real prospect — she simulates realistic business owners across cold leads, warm leads, follow-ups, and gatekeeper scenarios. After every call, you get instant AI-generated scoring, a full call summary, and actionable areas to improve.
Who is Ava designed for?+
Ava is built for sales teams at every level. New reps practice fundamentals in a safe environment with Easy mode. Experienced reps sharpen their skills on Normal and Hard mode. Top performers push themselves with Impossible mode. Sales managers use the team dashboard to track progress and identify coaching opportunities.
What's included in the free trial?+
Every new account gets a 60-minute free trial with access to all features — all scenario types, all difficulty levels, audio analytics, and AI insights. No credit card required.
How does the scoring and analysis work?+
After every call, Ava grades you across five categories: Communication, Objection Handling, Qualification, Rapport, and Improvement Opportunities. You also get audio analytics (filler words, talk balance, pace, sentiment) and AI Insights (sales execution, speech mastery, emotional IQ, weekly goals). All landed within seconds of hangup.
Can I use Ava for my entire team?+
Yes. Ava is built for teams. Admins get a full dashboard with team activity heatmaps, leaderboards, per-member drill-downs, and team rankings. You can assign Admin or User roles and (on Enterprise) promote users to Managers for multi-team hierarchies.
What training scenarios are available?+
Ava covers the entire deal cycle — cold outreach, warm follow-ups, gatekeeper handling, objection management, and closing. New trainer scenarios are added regularly so reps face fresh situations as they grow.
How is billing calculated?+
All paid plans include a monthly base fee plus per-minute voice usage. Usage is metered per-second for fairness — a 2-minute call costs exactly 2 minutes, not rounded up. Enterprise accounts get a negotiated per-minute rate.
Is my team's data secure?+
Absolutely. Ava uses strict multi-tenant isolation — your organization's data is never accessible to other accounts. Call recordings are encrypted and stored securely. Each user can only see their own training data; admins see team-level aggregates.
Do I need any special equipment?+
All you need is a computer with a microphone and a web browser — no downloads, no installs. Ava works on Mac, Windows, and modern browsers (Chrome, Edge, Safari, Firefox).
Can I cancel or change my plan anytime?+
Yes. You can upgrade, downgrade, or cancel at any time from the billing page. Changes take effect at the end of your current billing period, with no penalty.
What makes Ava different from generic sales training?+
Ava is built from the ground up for business loan origination and MCA sales. Every scenario, every prospect personality, every objection, every coaching tip is tuned to the actual conversations BLO reps have every day — not generic SaaS sales fluff.
How quickly can my team get started?+
In minutes. Sign up, complete a 3-step onboarding wizard about your business, invite your team, and they're training. New reps can take their first practice call within 5 minutes of signing up.
Get started

Your team's next rep is already trained

Spin up your team in minutes and run your first live call with Ava today.